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 Duration 14 hours

Course Outline

Foundations of High-Impact Selling

  • Essential principles for rapid sales success
  • Shifts in the contemporary buying environment
  • Insights into sales psychology

Modern Cold-Calling Approaches

  • Designing an effective cold call
  • Minimising resistance within the first 10 seconds
  • Practising openers that drive conversion

Breaking the Ice Efficiently

  • Establishing trust in under 10 seconds
  • Micro-behaviours that enhance first impressions
  • Tactics for various buyer personalities

Managing Objections with Assuredness

  • Recognising common objection trends
  • Frameworks for effective responses
  • Applying empathy to reduce resistance

Developing High-Converting Scripts

  • Components of a compelling sales script
  • Improvisation techniques for natural dialogue
  • Script templates for diverse situations

Psychology and Human Connection

  • The science of persuasion
  • Cultivating emotional resonance
  • Non-verbal cues that affect results

Sales Tactics for Non-Traditional Profiles

  • Methods suited to introverted or analytical personalities
  • Maximising strengths without adhering strictly to traditional methods
  • Tailoring strategies to varying communication styles

Leveraging Salesforce for High-Velocity Sales Tracking

  • Establishing and overseeing sales activities
  • Monitoring cold calls, follow-ups, and conversions
  • Using dashboards to assess rapid results

Wrap-Up and Future Actions

Requirements

  • A solid grasp of fundamental sales concepts
  • Experience in client communication
  • Familiarity with digital tools

Intended Audience

  • Sales specialists
  • Client-facing personnel
  • Individuals transitioning into sales-focused roles

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